Do you want people to remember your business?
Would you like to build trust with your customers?
Want to look more professional?
A well-designed logo can be used across your letterhead,website header, social media and on business cards, creating brand consistency however you are discovered by your potential customers.
Here are three creative ideas to inspire your own design process.
1) Your Face!
I was designing a web page for the Diesel Wizard, a marine engineer, I needed a logo. I contacted Peggy, and after a brief chat about my ideas and colour schemes, I sent a photo of Mark, the Diesel Wizard to her. Very quickly Peggy was inspired and sent over a selection of logos in various formats. Her speed of service meant that my work was hardly interrupted and all in all it was excellent value for money for a bespoke piece of artwork that reflected the image of my client’s business. I wouldn’t hesitate in using Peggy’s services again or recommending them to my friends.
2) Your Tools
Mary Anne Robbins lives on a narrowboat and loves to teach others to create fabulous clothes and soft furnishings by upcycling unwanted fabric. We met at her boat where I sketched out some ideas for a sewing machine logo using her brand colours. Mary’s Facebook fans said, “Love it!” “Really eye-catching!” “Fabulous colours!”
MaryAnne Robbins – Sewing Seams Easy
3) Your Product
Jane sells handmade bags from her narrowboat home, at floating markets on the UK waterways. I drew a cartoon bag for her to use on her business cards and a colourful illustration for her to use as a cover on her Facebook page. When she added it to her business page her fans commented, “That’s lovely Jane!”, “What a great image!” and “Love it. Both eye-catching and very appropriate.”
A New Image
I provide cartoon logos both as a JPEG file and as a PNG file. PNG is a better quality, larger file, JPEG is useful if you want a smaller file size. You can use the files to create branded items to promote your business, like mugs, throw cushions, fridge magnets and notepads.
Now I’d like to hear from you. What would suit your business image? Your face, your tools or your product? Let me know by leaving me a comment below.
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